Think because you’re a broadcaster you’re not as much at risk as print reporters in the rush to online?

Think again.

Jeff Zucker, CEO of NBC Universal, says his company’s future lies with its cable news outlet MSNBC — and, increasingly, online.

Pointing out that few people in the audience of students, faculty and media gathered there likely watch the 6:30 p.m. newscast, Zucker said NBC News is lucky to have a cable-news outlet in MSNBC, adding that more and more content will continue to migrate there and to MSNBC.com.

“The definition of NBC News is really changing,” he added, “and it’s becoming more MSNBC and MSNBC.com.”